Solero launched a campaign promoting their ice creams with an illustrated mural created by renowned illustrators and street artists Kruella D’Enfer and AKACORLEONE. The mural inspired ‘The Fruit Collection,’ the campaign’s theme.
For promotion, Solero organized a contest offering exclusive clothing by Cantê, and we were commissioned to create an original box to deliver the winner’s prize. Inspired by the mural, we designed a pop-up box that plays music as soon as it is opened.
Project type: Press Kit, Brand Activation, Gift
Client: FullSix
Brand: Solero
Year: 2016
Illustration above by Kruella D'Enfer and AKACORLEONE.
