‘Time’ was this year’s theme for ‘Foco Famílias’ at Teatro Municipal do Porto, and it became our starting point for the event’s concept and visual language. We wanted to reflect on the passage of time during the extraordinary year of 2020, when it often felt like time had stopped or was moving incredibly slowly.
Our installations aimed to capture that sense of frozen time—moments where we can reflect on what surrounds us, think about solutions, or simply pause and relax.
To represent something that could be ‘frozen,’ we chose the bouncing ball—an object linked to the theatre’s own imagery and also playful and familiar, perfect for a family-oriented event. Surrounding the ball, colorful blocks composed the scene, reinforcing the feeling of playful time.
We later used the set to create a series of stop-motion animations. Although this might seem to contradict the concept, the animations are seamless and loop endlessly, as if you are continuously living the same moment over and over.
Project type: Illustration
Client: Teatro do Campo Alegre
Event: Foco Famílias
Graphic Design: Studio Eduardo Aires
Photography: José Caldeira
Year: 2020
Photos above by José Caldeira
T H E P R O C E S S
Above: First sketches and 3D mockup for the physucal event (then canceled)
Below: Animation and composition tests
Poster by Studio Eduardo Aires